Redfin’s Matt Goyer to open Real Estate WordCamp

by grouper on January 5, 2010

At the end of the day, everyone who attends Real Estate WordCamp will have a better understanding of how to use WordPress to build a real estate web site with a great user experience. This is my goal. Throughout the day, we’ll be talking nuts and bolts, but to get us all started, I want to make everyone think of what might be possible.

Redfin’s business model has ruffled a few feathers in the real estate industry. They rely heavily on empowering a consumer to do most of their shopping online. So an obvious key component to such a business model is a killer user experience online. It’s my opinion that Redfin leads the industry in creating this experience.

This is why I asked the man who designed Redfin’s site, Matt Goyer to open Real Estate WordCamp. Matt’s going to talk about the strategy involved in building the site. He’s going to show us all what makes a great user experience so we can spend the rest of the day finding ways to leverage WordPress is building such a site.

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